Hi Isyaias,
Welcome to The Week in Review.
* * * THE WEEK IN REVIEW * * *
Monday 9/1/08: The Hangover Prayer
It happens twice a year.
You - and the rest of America - suddenly realize that you've been eating too much, drinking too much, gaining too much weight, and working too little. And you're ready to make a change.
Clayton can help.
He reveals how you can fulfill your semi-annual resolutions - and cash in on these two marketing "hot points" with your health, wealth, or self-help products.
Read more ...
Tuesday 9/2/08: 4 Facts Every Marketer Needs to Know About Refunds
Let's say a customer purchases your latest e-book, digests the incredibly valuable information it contains, and then asks for a refund.
Wouldn't that tick you off? I mean, why should that person benefit from your wisdom and not have to pay one red cent?
Well, before you make a vow to yourself to never offer another refund again, read Bob Bly's post. He reveals surprising power of refunds and guarantees - and shows you how to use them to boost your response and sales.
Read more ...
Wednesday 9/3/08: Super Bowl of Spin Heating Up ... Who Do You Think Will Win?
The U.S. presidential race is on.
But before McCain or Obama can sell their political agendas, they must first sell themselves.
And that's exactly what YOU must do - if you want people to buy from you.
Check out Daniel Levis' post and discover the secrets that Obama and McCain both use to create a persona that sells.
Read more ...
Thursday 9/4/08: A Conversation with Million-Dollar Copywriter ARTHUR JOHNSON - Part One
Arthur Johnson has made it big as a copywriter. You can't open your mailbox these days without seeing one of his blockbuster controls for Rodale, Agora or Boardroom.
And his income? Well, Clayton doesn't call him a "million dollar" copywriter for nothing.
So what are the secrets of Arthur's success? That's what Clayton was determined to find out.
Check out part one of the interview Clayton did with him a couple years ago in today's Best of The Total Package - and discover secrets that can help YOU become the next million dollar copywriter.
Read more ...
Friday 9/5/08: Turn Your Business into a State-of-the-Art New Customer Generating MACHINE!
Your product is great, and you know it.
And you're convinced that if you could just get people to try it, they'd think you're wonderful, too.
But how do you get new customers to come in and see what you have to offer?
Troy White has a step-by-step marketing plan for a juice company that works like gangbusters. No matter what your business is - either online or offline - you'll find gems of marketing wisdom that'll help you grow.
Read more ...
Wishing You Every Success,
Wendy "The Redhead" Makepeace
General Manager
THE TOTAL PACKAGE™
