Hi Nichers,
There are too many choices on the Internet. It's an
embarrassment of riches. No wonder many people don't know
where to begin their Internet Marketing efforts. Most of
them end up doing nothing. The confused mind always says,
"No", or at least, "Not yet."
Fortunately, there's a no cost (or low cost, if you prefer)
way to begin that will teach you the basics and allow you
to see the value of a long-term approach to your business.
It's called "Bum Marketing". It's an affectionate title for
a form of Article Marketing that is so simple, a bum off
the street could do it.
You're probably already familiar with the use of articles
as a way to market a product or promote a company. Any time
you read an article that has, at the end, contact
information that you can use to find out more about what
you read is a marketing article. By using a specialized
type of article writing and the power of the Internet, you
can actually earn commissions on products and services.
For more information, keep reading!
There are affiliate programs and services that allow you to
offer their products and services at no cost to you. The
premier site for this is ClickBank, a source of digital
downloads of eBooks and software. When you sign up and
create a unique identity for yourself, you can create
affiliate links for products you wish to represent that
will earn you a commission when a customer clicks on your
link and buys the product. Below is a description of where
you can put your links for free!
In order to attract people to view your offer and click on
your affiliate links, you'll need to "pre-sell" them and
direct them "read more about it". The best way to do this
is to write short, informative articles related to the
benefits of your affiliate product and put those articles
in front of thousands of readers. That's where
EzineArticles.com becomes your partner in your article
marketing efforts. It's an article directory that offers
its content to ezine publishers, as long as they don't
change the articles and include the author's "resource
box". That resource box is where you will put links to a
landing page, a blog or a "redirect" to your affiliate
sales page.
You can join ezinearticles.com for free, and begin writing
and submitting articles immediately. Even if just one of
your articles is reprinted in a popular ezine, you could
receive hundreds or even thousands of "clicks" on your link
in a very short period of time! Don't worry if you don't
understand this right away. There's more to come below!
Your articles will not only be available to readers of the
site itself and the ezines that republish your articles. By
using carefully chosen keywords in your article title and
text, the search engines will pick up your articles as an
"authoritative" source of information and put them up on
their SERP's - Search Engine Results Pages. For now, just
know that a well written article with good keywords can end
up on the first page of the SERP's, which will bring you
traffic for a long time to come.
The link you put in your resource box can be to a Web page
you created (low cost or free), a blog (very low cost or
free), or a "domain" that automatically sends your customer
to the sales page for the affiliate product you are
offering (low yearly cost). You can also get the contact
information (name and email address) of your viewers with
an "autoresponder", to build a valuable list of people
interested in your information (free or modest monthly
cost).
If this has whetted your interest in finding out more about
Bum Marketing, just go to Google and type in "bum
marketing". Best of all, the information is free!
Yours in profits,
Scot Standke - Founder
www.NicheAday.com
There are too many choices on the Internet. It's an
embarrassment of riches. No wonder many people don't know
where to begin their Internet Marketing efforts. Most of
them end up doing nothing. The confused mind always says,
"No", or at least, "Not yet."
Fortunately, there's a no cost (or low cost, if you prefer)
way to begin that will teach you the basics and allow you
to see the value of a long-term approach to your business.
It's called "Bum Marketing". It's an affectionate title for
a form of Article Marketing that is so simple, a bum off
the street could do it.
You're probably already familiar with the use of articles
as a way to market a product or promote a company. Any time
you read an article that has, at the end, contact
information that you can use to find out more about what
you read is a marketing article. By using a specialized
type of article writing and the power of the Internet, you
can actually earn commissions on products and services.
For more information, keep reading!
There are affiliate programs and services that allow you to
offer their products and services at no cost to you. The
premier site for this is ClickBank, a source of digital
downloads of eBooks and software. When you sign up and
create a unique identity for yourself, you can create
affiliate links for products you wish to represent that
will earn you a commission when a customer clicks on your
link and buys the product. Below is a description of where
you can put your links for free!
In order to attract people to view your offer and click on
your affiliate links, you'll need to "pre-sell" them and
direct them "read more about it". The best way to do this
is to write short, informative articles related to the
benefits of your affiliate product and put those articles
in front of thousands of readers. That's where
EzineArticles.com becomes your partner in your article
marketing efforts. It's an article directory that offers
its content to ezine publishers, as long as they don't
change the articles and include the author's "resource
box". That resource box is where you will put links to a
landing page, a blog or a "redirect" to your affiliate
sales page.
You can join ezinearticles.com for free, and begin writing
and submitting articles immediately. Even if just one of
your articles is reprinted in a popular ezine, you could
receive hundreds or even thousands of "clicks" on your link
in a very short period of time! Don't worry if you don't
understand this right away. There's more to come below!
Your articles will not only be available to readers of the
site itself and the ezines that republish your articles. By
using carefully chosen keywords in your article title and
text, the search engines will pick up your articles as an
"authoritative" source of information and put them up on
their SERP's - Search Engine Results Pages. For now, just
know that a well written article with good keywords can end
up on the first page of the SERP's, which will bring you
traffic for a long time to come.
The link you put in your resource box can be to a Web page
you created (low cost or free), a blog (very low cost or
free), or a "domain" that automatically sends your customer
to the sales page for the affiliate product you are
offering (low yearly cost). You can also get the contact
information (name and email address) of your viewers with
an "autoresponder", to build a valuable list of people
interested in your information (free or modest monthly
cost).
If this has whetted your interest in finding out more about
Bum Marketing, just go to Google and type in "bum
marketing". Best of all, the information is free!
Yours in profits,
Scot Standke - Founder
www.NicheAday.com
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